Welcome to Brand Camp!

A hands-on, in-person workshop with Jenny Keller to help you clarify your brand, simplify your content, and show up consistently.

This workshop is designed for small business owners, creatives, and entrepreneurs who want clarity without burnout.

Reserve your spot
meet your host

Jenny Keller

I’m Jenny Keller, founder of Jenny Cookies, lifestyle entrepreneur, and author of two bestselling cookbooks. What started as baking cookies from my home kitchen has grown into a multi-faceted brand, with features in national magazines, segments on countless TV shows, and partnerships with companies like Alaska Airlines, Nordstrom, Lululemon, Bath & Body Works and more.

I’ve built an engaged online community of over 300,000 followers, hosted large-scale events, collaborated with local and national brands, and ran a successful brick-and-mortar bake shop for nearly a decade. Along the way, I’ve learned how to create consistency, market authentically, and build a brand that evolves and lasts.

Now, I’m passionate about sharing the same tools, strategies, and lessons to help you do the same, no matter where you are in your business journey.

Can’t wait to meet you!

what’s included

what you’ll learn

  • Half-day, in-person Brand Camp workshop
  • Live teaching from Jenny Keller
  • Guided brand and content exercises
  • Practical worksheets to complete and take home
  • Clarity around your brand voice and messaging
  • Simple content frameworks you can use immediately
  • Connection with fellow small business owners and creatives
  • Light refreshments and beverages throughout the event
Yes! I’m in!

the details

  • Where: Everett, Wa.
  • When: March 28th, 2026
  • Time: 11am – 3pm
  • Includes: Lunch, snacks, workbook, Q&A, community connections
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Brand Camp FAQ

Brand Camp is for new and small business owners, creatives, makers, and service providers who want clarity and confidence in how they show up online. It’s especially helpful if you’re feeling overwhelmed by content, unsure how to talk about what you do, or ready to create more consistency with your brand.

You don’t need a large following or a perfectly defined brand, just a desire to simplify and grow in a way that feels authentic.

  • Clarity around your brand story and voice
  • Simple systems that support consistency
  • A content strategy that feels doable in real life
  • Confidence in how you market and talk about your business
  • A new community of like-minded peers

That’s completely okay and actually very common. Brand Camp is designed to help you uncover clarity, not come in with everything figured out. By the end of the workshop, you’ll have the tools and guidance to define a brand that reflects you and your business values, along with a clear foundation you can continue building on.

No, you don’t need to have a business yet. Brand Camp is just as helpful if you’re in the early stages or still exploring an idea. The workshop is designed to help you build a strong foundation you can grow into when you’re ready.

Build a Brand that feels like you

If you’ve been feeling stuck or unsure about how to grow your brand, this is your chance to reset. Brand Camp isn’t about doing everything perfectly, it’s about finding what works for you and walking away with simple tools you can actually use.

This is an intimate, in-person workshop with limited spots available. I’d love to have you there.  Reserve your seat and let’s figure this out together.

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